Mercedes-Benz Tweet Fleet (English) Park Assist. In helping drivers find a parking spot quickly and efficiently, the auto company created a “Tweet Fleet” that announces the closest parking spot on Twitter. Each car in the Tweet Fleet is equipped with technology that instantly transmits GPS data to a dedicated Twitter account — @MBTweetFleet.

ixda awards 2012, short doc, “defining interaction design”

Interaction Awards 2012 - All Shortlisted Submissions

Berlitz is one of the development engineers who have helped put Audi in the lead in modern automobile lighting technology. LED daytime running lights and headlights are development milestones; the next step forward will be OLED. Displays using this technique have already reached series production maturity in the electronic industry. Berlitz and his team cooperate closely with Audi Design on utilizing OLEDs as exterior lighting for the automobile

Advertising the new BMW 1 Series, iLogic allowed consumers to engage with the brand in a new, exciting way. Keeping in mind that unmatched innovation is always part of the BMW driving experience, iLogic developed Interactive Video Projections. Full activation on the ground took place over eight nights in major cities across South Africa. Locations were vibey, high-traffic main streets. Through a high powered, HD projector, iLogic projected an interactive racing game onto buildings and scaffoldings (Screen measuring 108m2). Consumers engaged in real time, while having serious fun with new technology and the brand!

Bear 71 Live observes and records the intersection of humans, nature and technology in a live, Internet connected event. Questioning how we see the world through the lens of technology, this multi-user, interactive story blurs the line between the wild world and the wired one. And it involves an augmented reality app.

Watch and share “A Day Made of Glass 2,” Corning’s expanded vision for the future of glass technologies. This video continues the story of how highly engineered glass, with companion technologies, will help shape our world.

Watch “A Day Made of Glass” and take a look at Corning’s vision for the future with specialty glass at the heart of it.